Ayuda el Oceano
Disciplines: Concept, Packaging Design, Structure design
Client: Self Study
Ayuda el Oceano, or Help the Ocean was an effort to bring awareness to plastic pollution in our oceans within the young Hispanic community. The idea was to design a playful package for a game board that would help young people recycle.
My role was creating the overall concept, brand name, illustrations, packaging, and structure design.
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Ayuda el Oceano, or Help the Ocean was an effort to bring awareness to plastic pollution. The more plastic in your home, the more ocean life was harmed. The packaging included the main poster, animal magnets, and reusable straws.
The construction of the box included a pop up design, to catch the attention of young kids and create awareness at an early age. It included a second compartment underneath that would store all the game pieces as well.
My role was creating the overall concept, brand name, illustrations, packaging, and structure design.
Ayuda el Oceano, or Help the Ocean was an effort to bring awareness to plastic pollution
